FEATURED PROJECTS
Below are a selection of my featured projects, including web design, branding, and advertising and team leadership. If you have any questions, please email me.
GEORGE MASON BRAND STRATEGY
Designing a brand platform that celebrates ambition, action, and impact.
A-STATE ROI Concepts
Reframing ROI through storytelling that connects heart and strategy.
Campbellsville University Homeschool Campaign
A campaign built to meet homeschool families where they are.
Risepoint leadership summit event branding
Abstract shapes. Bold motion. A summit defined by transformation.
2U Design & PRODUCTION onboarding deck
When I transitioned to my position as art director, one of my goals was to build a robust deck to successfully onboard new designers and production artists.
TRIED & TRUE RECIPES
Redesign of a recipe blog to focus on speed, user experience, and discoverability.
HILTON ADVERTORIAL
A full-spread illustrated advertorial for Hilton featured in the Visit California travel guide.
POLITICAL ADS
I created political ads that focused on questioning the handling of the Coronavirus epidemic. The campaign was successful with CTRs ranging from 10% to 18% and nearly 4,000 times.
CASA FIGLIA
Casa Figlia is a Baltimore-based candle studio. I worked closely with the owner to develop the branding, website, and labels for her products.